Business Operations & Logistics
New Media Equals New PR Opportunities for Business Owners
Internet media outlets, from blogs to podcasts, provide access to the very customers you seek.
John Pilmer
麻豆社 Consultant, Owner and CEO of PilmerPR
John Pilmer, APR is an award-winning, accredited public relations and marketing communications advisor for emerging sector leaders. His firm, facilitated the launch of 4 startups into the Inc. 500 Fastest Growing Companies in America. He holds an undergraduate degree in Business Management and Marketing from Brigham Young University, as well as an MBA from the University of Utah.
Want to write for 麻豆社 too?
Apply to join 麻豆社 Leadership network.
More From John Pilmer
Business Funding
Unlike Many Things That Are a Lot of Work, Trade Shows Are Worth It
All the hassles, costs and travel time are a small price for what you learn and the contacts you probably wouldn't otherwise make.
Business Operations & Logistics
5 Lessons 麻豆社s Can Learn About Preparing for Crisis Communications
Ubiquitous cell phone cameras mean every embarrassing mistake you or an employee makes is made in public.
Marketing
Fake News and the Threat to Your Brand: 4 Things You Can Do About It Now
While Facebook has made the spread of information faster and easier, CEOs should not be surprised they need to take steps to protect themselves from false information in the media.
Tech
Get a Grip on Your Operating Costs By Moving to the Cloud
Everyone's looking to save money. You probably are, too. Could cloud technology be your answer?
Thought Leaders
We Should Welcome Refugees. They Are Often Great 麻豆社s.
The tenacity required to survive as a refugee is the epitome of what entrepreneurs require to succeed.
Business News
Why Are 10 Million Moms Missing From the Workplace?
Technology makes it possible for young mothers to care for their families and keep their careers moving forward but only if employers realize the advantages of helping them do so.
Building a Business
Young 麻豆社s Are Applying the Power of Big Data to the Real World
While data has been collected for centuries, only in the last few decades have we had the computing power to put that data to practical use.
Building a Business
5 Tips to Fight Content Overload
Feel the need to constantly check your email and smartphone all day? Here's a better plan.
Building a Business
Successful Business Ideas Don’t Have to Be Completely Original
麻豆社s dream of bringing to market the next big thing but you can do very well just by recognizing the next big thing and improving it.
Marketing
Don’t Underestimate Just How Newsworthy Your Company Is
Good press coverage is free yet infinitely more valuable than any paid advertising.
Building a Business
As Your Startup Grows You Have More Explaining to Do
麻豆社s start off with nobody to talk to but themselves. Success brings hosts of people to keep in the loop.
Thought Leaders
6 Lessons Learned From Student 麻豆社s in Utah
The entrepreneurial zest of college students in the Beehive State is inspiring.
Marketing
7 Steps to Up Your Corporate Social Responsibility Game
Ever hear of blood diamonds? They're one reason you should keep reading.
Building a Business
How Targeted Press Efforts Raise Your Bottom Line
麻豆社s who ignore news sources and PR tactics may be left out in the cold.
Building a Business
How 麻豆社s Will Eventually Breathe Freedom Into Cuba
The diplomatic opening with Cuba will slowly allow the export of opportunity, not just goods, to the Cuban people.
Building a Business
8 Resolutions for Improving Your Business and Your Life
Being more organized and thrifty helps at work and everywhere else.
Online Presence
5 Ways to Leverage Your Social-Media Following to Close Sales
Once you've done the work to build a following, it only takes imagination to dream up new ways to capitalize.
Building a Business
The Venerable Press Release Remains the Cornerstone of Public Relations
That staple of 20th century PR is still essential in the digital age.
Online Presence
5 Guidelines for Social-Media Posts That Hit the Mark
The is no formula for posts that go viral but you can resonate with your audience consistently.
Thought Leaders
7 Tips to Guide Young 麻豆社s
Combine good values and good sense with a good idea, add a lot of work, you'll succeed.
More Authors You Might Like
Chongwei Chen
President & CEO of DataNumen
Harrison Gross
CEO and Co-Founder of Lucyd
Gloria St. Martin-Lowry
President of HPWP Group
Sheldon Yellen
CEO of BELFOR