Thought Leaders
Why Business Owners Should Never Be Happy
Every successful company is a work in progress, so your pursuit of better performance needs to be relentless.
Mark Stevens
Mark Stevens is the CEO of , a management and marketing firm based in New York, and the author of Your Marketing Sucks and God Is a Salesman. He's a regular media commentator on business matters including marketing, management and sales. He's also the author of the marketing blog, .
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More From Mark Stevens
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Practice the art of the thrill--dress to impress and go big or go home.
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Great Salesmanship Is a Way of Life
Make sales a seamless extension of every aspect of your life, and you'll see opportunities everywhere.
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When you move from 'vacuum salesman' to trusted advisor you seal more deals.
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No more hoping--true salespeople won't accept anything less than 'yes.'
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Avoid Stupid Sales Gimmicks
There's no need for tricks when you're driven by the timeless tools of the trade.
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Celebrate Your Customers
Instead of saying 'thank you,' show customers some real appreciation by giving them your time.
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Harness the Power of Surprise
Don't ask your prospects what they want--tell them what they need.
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In Sales, Give ‘Em the Unexpected
Prospects are always waiting to crush your sales pitch--so don't give them one.
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Sales Lessons From a Fly Fishing Master
I received some of my most valuable sales seminars from my father--while wearing hip waders. His mantra: Be yourself. Even if you smell like fish.
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When the Selling Gets Tough, the Tough Get Smart
Even in a down economy, people are still buying--you just have to find them.
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Sales and Marketing: Separated at Birth?
Whether you believe it or not, one is nothing without the other, and here are four steps to merge them.
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Forget the Sale–Go for ‘the Kill’
Create the scenario that can help you establish invaluable business relationships.
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