Marketing
How to Use Storytelling to Elevate Your B2B Marketing and Influence Buying Decisions
Here's how to craft stories that make buyers choose you over competitors.
Praveen Krishnamurthy
Product Marketer at Adobe
Praveen Krishnamurthy is a product marketer at Adobe. He focuses on creative software, including generative AI, for business customers. He previously led marketing and product for a VC-backed ecommerce startup. Praveen holds an MBA from the University of Virginia's Darden School of Business.
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