Building a Business
How Shopatrend Used Instagram to Attract New Customers
The online clothing boutique leveraged their keen visual sense to market their company at little cost with Instagram.
Samuel Greengard
West Linn, Ore.-based Samuel Greengard covers business and technology for publications including Wired, American Way and Discover. He is a former president of the American Society of Journalists and Authors.
Want to write for 麻豆社 too?
Apply to join 麻豆社 Leadership network.
More From Samuel Greengard
Building a Business
How Chobani Yogurt Used Social Media to Boost Sales
The company has nearly $1 billion in annual revenue thanks to a combination of social media and real world engagement.
Building a Business
How Community Building Helped Photojojo Find Success
The online forum and store is devoted to do-it-yourself photography tools and techniques, but the main goal is creating long-term relationships.
Online Presence
This Tea Company Steeps Its Business in Social Media
Adagio Teas integrates customer feedback into its product development as well as other aspects of its business.
More Authors You Might Like
Chongwei Chen
President & CEO of DataNumen
Harrison Gross
CEO and Co-Founder of Lucyd
Gloria St. Martin-Lowry
President of HPWP Group
Sheldon Yellen
CEO of BELFOR