Amazon Launches STEM Toy Subscription for Kids

The STEM Club Toy Subscription encourages kids to learn through play — for $20 a month.

By Stephanie Mlot | Jan 25, 2017
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Subscription boxes have been landing on the doorsteps of geeks, fashionistas, foodies and bookworms for nearly a decade.

And now, kids aged three to 13 years old can receive recurring packaged deliveries of niche products, too.

, Amazon this week introduced the — a monthly program that delivers “hand-picked, high-quality” science, technology, engineering and math knickknacks once a month.

The box costs $19.99 per month (plus tax), and promises a mix of age-appropriate STEM products “from robotics to natural sciences” that aim to encourage kids to learn through play.

Available in three age ranges, folks can expect “engaging toys” like a math playbox (3-4), scientific explorer kit (5-7), or chemistry set (8-13).

“Amazon editors work closely with smart and trusted brands we love to handpick the best STEM toys,” the company website said. “From programmable robots to rockin’ crystal kits … to cool arithmetic toys, STEM Club will challenge and inspire while expanding young minds through play.”

Subscription begins upon sign-up, and will automatically renew each month; users can cancel the service at any time via “Your Memberships & Subscriptions” on Amazon.com. The program is currently available only in the U.S.

While the new scheme works for some — “It is the gift that will give all year,” one customer wrote in a five-star review — others panned the product for its obvious limitations.

“Not currently possible to do multiple subscriptions with this product,” a consumer said. “So forget about getting it for both grandkids since you’re only allowed to subscribe it to one grandkid. This seems like a no brainer to fix, Amazon.”

Another reviewer agreed, writing that they were “excited until I realized I couldn’t purchase [two] subscriptions for my 10- [and] 12-year-old daughters.”

Amazon did not immediately respond to PCMag‘s request for comment.

Subscription boxes have been landing on the doorsteps of geeks, fashionistas, foodies and bookworms for nearly a decade.

And now, kids aged three to 13 years old can receive recurring packaged deliveries of niche products, too.

, Amazon this week introduced the — a monthly program that delivers “hand-picked, high-quality” science, technology, engineering and math knickknacks once a month.

Stephanie Mlot • Reporter at PCMag

Stephanie began as a PCMag reporter in May 2012. She moved to New York City... Read more
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