Demi Lovato Coming Out as Non-Binary Is Latest Bold Move In Their Career Reclamation

The increasingly candid pop star and recovering addict shared that they now identify as they/them.

By Kenny Herzog | May 19, 2021
Comment
The 32nd Annual GLAAD Media Awards | Getty Images

Anyone who watched Demi Lovato’s recent YouTube docuseries, , knows the 28-year-old singer and actor has indeed been through hell and lived to tell. And in the nearly three years since a that left them partially blind, Lovato has made a concerted effort to reclaim their life and career and refract it through a lens of self-possession and discovery.

It hasn’t always been without missteps (see: last month’s ), and it can be incredibly awkward to witness their rehabilitation in real-time across everything from a myriad social-media platforms (which tally just shy of 160 million combined followers between Twitter and Instagram alone) to their , 4D With Demi Lovato. But it is remarkable to watch the child star-turned-advocate — who has overcome eating disorders, addiction and abuse — lay themself bare in a way that’s inextricable from how they’ve resurrected their business.

Related: Lights, Camera, Disinfectant! Creating Great Content With Kevin Hart, Demi Lovato and Blake Griffin in the Age of Covid-19.

To that end, that they identify as gender non-binary and will be changing their pronouns to they/them. “This has come after a lot of healing & self-reflective work,” their tweet explained. “I’m still learning & coming into myself, & I don’t claim to be an expert or a spokesperson. Sharing this with you now opens another level of vulnerability for me.”

Their declaration comes two weeks after the premiere of 4D and is effectively an enticement to download , which dropped this morning and features Lovato discussing gender identity and exploration with non-conforming .

And since we just linked to the podcast ourselves and will be subsequently sharing this story with our millions of social-media followers, Lovato’s intention to motivate a virtuous cycle of provocative dialogue and dynamic entrepreneurialism has clearly won the day.

No word on whether any froyo brands plan on advertising on 4D.

Related: How I Connect With Influencers Like Demi Lovato and Pharrell Williams — And How You Can, Too

Anyone who watched Demi Lovato’s recent YouTube docuseries, , knows the 28-year-old singer and actor has indeed been through hell and lived to tell. And in the nearly three years since a that left them partially blind, Lovato has made a concerted effort to reclaim their life and career and refract it through a lens of self-possession and discovery.

It hasn’t always been without missteps (see: last month’s ), and it can be incredibly awkward to witness their rehabilitation in real-time across everything from a myriad social-media platforms (which tally just shy of 160 million combined followers between Twitter and Instagram alone) to their , 4D With Demi Lovato. But it is remarkable to watch the child star-turned-advocate — who has overcome eating disorders, addiction and abuse — lay themself bare in a way that’s inextricable from how they’ve resurrected their business.

Related: Lights, Camera, Disinfectant! Creating Great Content With Kevin Hart, Demi Lovato and Blake Griffin in the Age of Covid-19.

Kenny Herzog • Digital Content Director

Âé¶¹Éç Staff
Kenny Herzog is currently Digital Content Director at Âé¶¹Éç Media. Previously, he has served as... Read more
Join the Conversation
Leave a comment. Be kind. Critique ideas, not people.
Sort: |

Related Content