Popeye’s Continues International Expansion With Plans to Open in Another European Country

Popeyes, which is expanding its presence in Europe, already has restaurants open in the Czech Republic, France, Poland, Romania, Spain, Switzerland, and the UK.

By Carl Stoffers | Feb 02, 2024

Key Takeaways

  • Popeyes will open its first location in Italy later this year.
  • The launch of Popeyes in Italy is seen not only as a business opportunity but also as a catalyst for job creation and market diversification in the Italian QSR sector.
  • The opening is a key milestone, expanding the brand’s global footprint, which already spans over 4,300 restaurants in more than 35 countries.

Popeyes and Restaurant Brands Iberia (RB Iberia) on February 1 announced a significant expansion into Italy through a and development agreement. This strategic move aims to grow presence in Europe, leveraging RB Iberia’s extensive experience with managing franchises such as and in Spain and Portugal.

Related: Considering franchise ownership? Get started now to find your personalized list of franchises that match your lifestyle, interests and budget.

“We’re very excited about growing the brand in Italy with RB Iberia, a long-term partner and strong operator. We have set ambitious expansion plans for our iconic brand, and today’s news highlights our commitment to serving Popeyes bold Louisiana flavors to more guests around the world.” said David Shear, President of , parent company of Popeyes, reported

Gregorio Jiménez, Chairman of RB Iberia, also shared his excitement about introducing the brand to Italy, emphasizing the opportunity for job creation and market diversification: “Our company excels in managing , so we have a great business opportunity ahead of us, which will contribute to job creation in Italy and diversify the QSR market for our Mediterranean neighbor,” the .

Related: See the 2024 Franchise 500 Ranking

The first Popeyes restaurant in Italy is expected to open later this year, marking another milestone in the brand’s growing international footprint, which already includes more than 4,300 restaurants across more than 35 countries. Read More:

Key Takeaways

  • Popeyes will open its first location in Italy later this year.
  • The launch of Popeyes in Italy is seen not only as a business opportunity but also as a catalyst for job creation and market diversification in the Italian QSR sector.
  • The opening is a key milestone, expanding the brand’s global footprint, which already spans over 4,300 restaurants in more than 35 countries.

Popeyes and Restaurant Brands Iberia (RB Iberia) on February 1 announced a significant expansion into Italy through a and development agreement. This strategic move aims to grow presence in Europe, leveraging RB Iberia’s extensive experience with managing franchises such as and in Spain and Portugal.

Related: Considering franchise ownership? Get started now to find your personalized list of franchises that match your lifestyle, interests and budget.

“We’re very excited about growing the brand in Italy with RB Iberia, a long-term partner and strong operator. We have set ambitious expansion plans for our iconic brand, and today’s news highlights our commitment to serving Popeyes bold Louisiana flavors to more guests around the world.” said David Shear, President of , parent company of Popeyes, reported

Gregorio Jiménez, Chairman of RB Iberia, also shared his excitement about introducing the brand to Italy, emphasizing the opportunity for job creation and market diversification: “Our company excels in managing , so we have a great business opportunity ahead of us, which will contribute to job creation in Italy and diversify the QSR market for our Mediterranean neighbor,” the .

Related: See the 2024 Franchise 500 Ranking

The first Popeyes restaurant in Italy is expected to open later this year, marking another milestone in the brand’s growing international footprint, which already includes more than 4,300 restaurants across more than 35 countries. Read More:

Carl Stoffers • Senior Business Editor

Âé¶¹Éç Staff
Carl Stoffers is the Senior Business Editor at Âé¶¹Éç, where he covers the franchise industry.... Read more

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