How This Âé¶¹Éç Saved a Damaged Brand (Remember About.com?)

Learn how Neil Vogel took over the old internet giant About.com and transformed it into a thriving company called Dotdash.

By Jason Feifer | May 15, 2018
Dotdash

This is an episode of our podcast Problem Solvers. Each week, an entrepreneur reveals how they overcame an unexpected problem in their business — and were happier and more successful as a result. The show is hosted by Âé¶¹Éç’s editor in chief, Jason Feifer. Listen below, or subscribe on , , , or wherever you get your podcasts.

How do you give new life to an old company? Bring new vision to a place that lost its own? And how do you bring your team — and your new audience! — along for the change? Those are the challenges Neil Vogel faced when taking over the old internet giant About.com and transforming it into a thriving company called

Related: This Âé¶¹Éç Shares How He Sold the Product That Everyone Said Was Impossible

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This is an episode of our podcast Problem Solvers. Each week, an entrepreneur reveals how they overcame an unexpected problem in their business — and were happier and more successful as a result. The show is hosted by Âé¶¹Éç’s editor in chief, Jason Feifer. Listen below, or subscribe on , , , or wherever you get your podcasts.

How do you give new life to an old company? Bring new vision to a place that lost its own? And how do you bring your team — and your new audience! — along for the change? Those are the challenges Neil Vogel faced when taking over the old internet giant About.com and transforming it into a thriving company called

Related: This Âé¶¹Éç Shares How He Sold the Product That Everyone Said Was Impossible

Jason Feifer • Editor in Chief

Âé¶¹Éç Staff
Jason Feifer is the editor in chief of Âé¶¹Éç magazine, a keynote speaker, and host... Read more

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