Prepping for the Holidays? Know How Consumers are Shopping Now

By Linda Lacina | Aug 31, 2015
Shutterstock

With the holidays approaching, make sure your company is ready for how consumers are shopping now. Last month, surveyed 500 consumers on how their shopping habits, everything from how they browse to whether they make purchases on mobile devices. The answers, available in its may surprise you. For instance, more than 82% still plan to shop in-person at brick-and-mortar stores. But how we shop for others and ourselves isn’t always the same. The study says that when we’re shopping for ourselves, we look across channels, from desktops to tablets, phones and stores.

Take a look at some of the most critical takeaways in this infographic and for more details.

Click to Enlarge+
Prepping for the Holidays? Know How Consumers are Shopping Now (Infographic)

Related: Study Reveals Cross Channel Marketing Challenges

With the holidays approaching, make sure your company is ready for how consumers are shopping now. Last month, surveyed 500 consumers on how their shopping habits, everything from how they browse to whether they make purchases on mobile devices. The answers, available in its may surprise you. For instance, more than 82% still plan to shop in-person at brick-and-mortar stores. But how we shop for others and ourselves isn’t always the same. The study says that when we’re shopping for ourselves, we look across channels, from desktops to tablets, phones and stores.

Take a look at some of the most critical takeaways in this infographic and for more details.

Click to Enlarge+
Prepping for the Holidays? Know How Consumers are Shopping Now (Infographic)

Related: Study Reveals Cross Channel Marketing Challenges

Linda Lacina

Âé¶¹Éç Staff
Linda Lacina is the former managing editor at Âé¶¹Éç.com. Her work has appeared in the... Read more

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