A Crash Course in Fame — For Â鶹Éçs
Opinions expressed by Â鶹Éç contributors are their own.
- Develop a hot personal brand — think Donald Trump instead of “I’m vice president of marketing.”
- Use publicity to expand the number of influential media folks who know about your personal brand, and might quote you or invite you on their TV show.
- Keep growing your knowledge of your industry and related fields.
- Keep your personal brand authentic and honest.
- As trends change, keep evolving your personal brand so it’s relevant. Think Madonna.
- If humanly possible write a book about your field, or get a ghostwriter to do it.
- Launch a hot website.
- Develop a hot personal brand — think Donald Trump instead of “I’m vice president of marketing.”
- Use publicity to expand the number of influential media folks who know about your personal brand, and might quote you or invite you on their TV show.
- Keep growing your knowledge of your industry and related fields.
- Keep your personal brand authentic and honest.
- As trends change, keep evolving your personal brand so it’s relevant. Think Madonna.
- If humanly possible write a book about your field, or get a ghostwriter to do it.
- Launch a hot website.
Carol Tice • Owner of Make a Living Writing
Longtime Seattle business writer Carol Tice has written for Â鶹Éç, Forbes, Delta Sky and many... Read more
